2026 marks The Chamber's 44th Oktoberfest Celebration - taking place Downtown New Ulm on Saturday, October 3, 2026 (Pre-Party Friday, Oct 2). Click here for more details: www.newulm.com/downtownoktoberfest.

Oktoberfest in New Ulm takes place over 2 weekends at 4 main locations. For more information about the other Oktoberfest festivities happening around town, click here: www.newulm.com/oktoberfest.


Downtown Oktoberfest VIP Access* are $50 // Online $52 
Online sales are now OPEN!  You can either register here online or avoid the fees and pay with cash or check at the Chamber office (1 N MN ST).  If you have any questions, please email chamber@newulm.com or call 507-233-4300.


*WHAT VIP ACCESS INCLUDES:
- Access to the Visitor Center during entire event, Saturday 10am-5pm
- Access to indoor bathrooms and indoor plumbing
- Water cooler access
- Indoor Charging Station (sponsored by Nuvera)
- Swag Bag filled with awesome goodies from our Oktoberfest Sponsors!
- Collectible New Ulm beer mug
- Collectible/vintage New Ulm Oktoberfest hat pin
- Two free beer tickets

*More info: The Visitor Center/Chamber Office, located at the site of the Downtown Oktoberfest celebration, will be closed to the public on Saturday, October 3rd. Honestly, the plumbing in our historic building just can't handle the Oktoberfest crowds! We have plenty of outdoor portable restrooms (largest quantity located in alley to the west of the building). Porta-potties not your thing? Here's your chance to have exclusive access to indoor plumbing at the festival site! Plus all the extras listed above!

**VIP Access is limited to 150 guests; advance registration is required.